Jodi Nichols

Executive Director, Lake County Economic Development Alliance | Program Manager

Jodi serves as the Executive Director of the Lake County Economic Development Alliance. In this role, she provides business support services to prospective and existing companies. She works to improve the overall economic state of Lake County through business retention, expansion, and attraction. She is currently the Interim Executive Director of the Oceana County Economic Alliance, as well.

Past Experience

Prior to joining The Right Place, Jodi spent more than 20 years doing community development work with non-profit organizations in West Michigan. She’s worked with United Way, Habitat for Humanity, and Girl Scouts, and has held various leadership positions including serving as an Executive Director, Director of Development, Director of Fundraising & Marketing, and more.


Bachelor of Science, Business Administration | Grand Valley State University


  • Non-Profit Fundraising Executive Certificate | Indiana University, Lilly School of Philanthropy
  • Michigan Economic Development Corporation (MEDC) Redevelopment Ready Communities Certification
  • MEDC Certified Community Development Block Grant (CDBG) Grant Administrator

Community Involvement

  • Geo Group North Lake Facility Community Affairs Council
  • Lake County Habitat for Humanity Fundraising Committee
  • Oceana College Access Network Leadership Committee
  • United Way of the Lakeshore Oceana County Committee Member and Board Representative

Notable Projects

The Right Place, Inc.

  • Peterson Farms Expansion (Shelby Twp.), Addition of four new product lines, 50+ new jobs, $22M Capital Investment including $1M CDBG Grant (2020)
  • Baldwin Brownfield Redevelopment, $260,000 EGLE grant for demolition and remediation of blight property, developed into $1M retail space. (2020)

United Way of the Lakeshore

  • Community fundraising campaigns of $2.4 million annually
  • Brought Employer Resource Network services to Muskegon area businesses
  • Launched the A.L.I.C.E initiative for workforce programming in Muskegon, Newaygo, and Oceana Counties

Muskegon County Habitat for Humanity

  • Led the development of $2.6 million in workforce housing
  • Tripled the size and revenue of the retail program